AFL

The Australian Football League (AFL) has no reported direct political donations above AEC disclosure thresholds. The organization prominently supports progressive social initiatives, including the annual AFL Pride Round promoting LGBTQ+ inclusion through dedicated matches, player advocacy, and partnerships with LGBTQ+ organizations. AFL also backs Indigenous reconciliation via the Sir Doug Nicholls Round, anti-racism campaigns like “Racism. It has no game,” and women’s empowerment through the “Change Our Game” program. Sustainability efforts include a 2023 Sustainability Report committing to net zero emissions by 2050, waste reduction, and renewable energy partnerships. These involve non-financial support such as event sponsorships, public statements, advertising campaigns, and social media promotions.

High: Major corporate sponsorship of DEI, LGBTQ+, or progressive social justice campaigns
Medium: Public support for climate or social justice initiatives
Medium: Promotion of Indigenous reconciliation and anti-racism campaigns
Low: No notable ideological donations or direct political contributions found

No significant donations reported above AEC thresholds.

https://www.afl.com.au/ (2024-11-08)
https://www.afl.com.au/news/1283043/afl-releases-2023-sustainability-report (2024-11-08)
https://www.afl.com.au/afl-pride (2024-11-08)
https://www.afl.com.au/community/sir-doug-nicholls-round (2024-11-08)
https://transparency.aec.gov.au/AnnualPoliticalParty (2024-11-08)
https://twitter.com/AFL (2024-11-08)
https://www.linkedin.com/company/australian-football-league/ (2024-11-08)
https://www.instagram.com/afl/ (2024-11-08)
https://www.afl.com.au/news/racism-it-has-no-game (2024-11-08)